GE Healthcare focuses on care areas with ultrasound products
Dec. 3—GE Healthcare showcased a multitude of new technologies and upgrades to its LOGIQ line of ultrasound technologies during the 93rd scientific assembly and annual meeting of the Radiological Society of North America (RSNA) at McCormick Place in Chicago last week.

“We are focusing on the care areas for our technology,” said William K. Kyle, Jr., marketing manager for radiology and vascular ultrasound, at GE. “We are starting at patient care and working our way back.”

Kyle said that with the LOGIQ line, the company has essentially produced one product that is customizable for image production, workflow efficiency and image access.

The new technology and upgrades, based on customer feedback and research and development, were in response to customer demand for “better images and the desire to be more efficient,” according to Kyle.

GE added volume ultrasound capabilities to its LOGIQ 9 system to produce multidimensional images that can be viewed on any plane. “With volume 4D ultrasound transducers, we can acquire a plethora of data in less than one minute with minimal contact,” Kyle said. He said the technology is “perfect for pediatric imaging,” specifically for performing a neonatal head scan, because it minimizes imaging time and patient contact.

At RSNA, GE also introduced the LOGIQ line of laptop-size ultrasound machines, suited for bedside radiology. “We have taken the same system and technology – the same level of imaging quality – and made it compact and portable,” Kyle said. With the compact system, users have the capacity to store raw ultrasound data and transmit it wirelessly to a workstation, he said.

Kyle said that breast ultrasound combined with computer-aided detection (CAD) is definitely next on the horizon for the company. “The CAD technology will really be a benefit to ultrasound because it can detect a region of interest, identifying borders to help with efficiency and diagnostic confidence,” he said.

“There seems to be a desire among our customers and users for products and technology to be easier to use, simpler and faster,” Kyle said. He said to expect GE Healthcare to continue to address image quality, speed and increasing efficiency in response to the 2005 DRA with future product developments in 2008.