Telemedicine to generate large revenues in rural North America

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Telemedicine, which has become an alternative for smaller rural medical facilities to provide routine as well as specialized services, is expected to report earnings of $700 million from 2006 in the North American rural healthcare environment, according to a report from market research firm Frost & Sullivan.

The report also stated that telemedicine has improved both the access to healthcare, as well as the standard of care in underserved areas.
A telemedicine boom is projected with 25 percent of North American residents living in rural areas and 22 percent of this population falling into the senior citizens category.

“In 2006, the rural market constituted nearly 70 percent of the total telemedicine market in North America, implying a revenue size of approximately $700 million,” said Diego Levitin, research analyst at Frost & Sullivan.