Fresh off completing his four-game suspension over the “Deflategate” brouhaha, New England Patriots quarterback Tom Brady is out with a new endorsement. And what’s he helping to sell? Healthcare services for Shields Healthcare—the “official MRI provider of the Patriots.”
The first commercial to come of the deal features Brady removing all four of his Super Bowl rings before going in for an MRI.
Boston Business Journal has coverage plus an embed of the ad:
Dave P. has worked in journalism, marketing and public relations for more than 30 years, frequently concentrating on hospitals, healthcare technology and Catholic communications. He has also specialized in fundraising communications, ghostwriting for CEOs of local, national and global charities, nonprofits and foundations.