Nov. 27, 10:30 a.m.-12:00 p.m. | S105AB
In this interactive session, participants will gain an understanding of the legal implications of physician and patient marketing. It will provide models of existing marketing programs, and share ideas that are both creative and legal.
• Donna Blakely, MS, RT, Lawrence & Memorial Hospital, New London, Conn.
• Peggy Martin, Adventist Health, Roseville, Ca.
• W. Kenneth Davis, JD, Katten Muchin Rosenman, Chicago