Blue Cross and Blue Shield Healthcare of Georgia (BCBSGA) has made access to hospital and other related healthcare information available to its members on its web site, www.bcbsga.com.
The goal is to help patients better compare hospitals in their respective communities. Members can access the so-called "Healthcare Advisor" by logging on to the member access page. The link gives patients access to publicly reported hospital clinical information from the Centers for Medicare and Medicaid Services, the Leapfrog Group, and other sources available to BCBSGA members. The site offers hospital data, health conditions and information on medical procedures.
Subimo Healthcare Advisor decision support tool provides the technology to make possible the patient connection to the information. Members are able to securely and privately navigate through relevant data on clinical quality experience, reputation and accreditation. The web site also offers information on a facility's capacity as a teaching hospital, its focus on children, the level of high technology and access to intensive care (ICU) and cardiac intensive care (CCU) units.