The European cardiology imaging market should expect rapid gains due to new more cost-effective technologies innovations and the introduction of new multi-modality offerings that will likely support rapid expansion of these markets, according to new Frost & Sullivan analysis. The European cardiology imaging market is expected to grow from its current revenues of $843 million in 2005 and to an estimated $1.4 billion in 2012. "European cardiology imaging markets are growing rapidly due to the alarming increase in the number of cardiovascular disorders, an expanding elderly population and sedentary lifestyles," said Ranjit Ravindranathan, research analyst, Frost & Sullivan. "The major innovation which will define the course of these markets will be that of comprehensive packages offering improved cross-departmental workflow integration and multi-modality interoperability in coordination with cardiology picture archiving and communication systems (PACS)."  Research and development (R&D) efforts in the market are focused on multi-modality products, though pricing concerns have complicated the equation. "Vendors who can leverage end-user demands for complete combination packages and accordingly position themselves as a 'one-stop shop' for clients' cardiology imaging needs, will emerge as market leaders," said Ravindranathan. "Clients will benefit in terms of savings in money and time as well as improved procedural efficiency with quality output and description." 

For more about the Medical Imaging Markets in Cardiology report, visit: www.frost.com